Andaz Singapore Unveiling

andaz Singapore unveiling event

Client
andaz Singapore

Agency
The Good Folks

Project Type
PR Campaign

Role
Design Consultant

Year
2017

Synopsis

Andaz Singapore welcomes explorers and inspired minds to the vibrant Kampong Glam neighbourhood! Andaz Singapore’s immersive design, indigenous cuisine and unscripted experiences will be inspired by the neighbouring areas of Little India, Bras Basah, and Bugis, offering a kaleidoscopic introduction to local culture that is sure to satisfy any visitors’ thirst for exploration

Work Arrangement

I collaborated with The Good Folks as they were engaged as the PR agency on record to manage all public relations efforts for the launch of the first Andaz hotel in Southeast Asia, including the hotel and all F&B concepts within the property. My role is to provide creative media kits for distribution.

The Story

I collaborated with The Good Folks as they were engaged as the PR agency on record to manage all public relations efforts for the launch of the first Andaz hotel in Southeast Asia, including the hotel and all F&B concepts within the property. My role is to provide creative media kits for distribution.

Media Kits

Andaz Singapore Unveiling

The unveiling Andaz mediakit comprises of several EDMs, Invites, and souvenirs.

Grand Opening Mural

The mural is using a Chinese old school calendar to have an oriental feel and the top layer will be torn down to reveal the opening date.