Client
Hong Leong Finance
Agency
Equity Communications
Project Type
Corporate Literature
Role
Design Lead
Year
2022
Concept
Together, We Thrive
The message shows Hong Leong Finance’s aim to do more in meeting the needs of our customers, creating value for our partners and stakeholders and contributing to the betterment of the community.
Visual Approach
The approach to the design features simplicity and clean lines, amplifying the tagline embellished by an image of joining hands. The graphics of the subjects are 3D rendered and the foreground is a composite of a cutout effect.
