Hong Leong Finance

Thematic Annual Report 2022

Client
Hong Leong Finance

Agency
Equity Communications

Project Type
Corporate Literature

Role
Design Lead

Year
2022

Concept

Together, We Thrive

The message shows Hong Leong Finance’s aim to do more in meeting the needs of our customers, creating value for our partners and stakeholders and contributing to the betterment of the community.

Visual Approach

The approach to the design features simplicity and clean lines, amplifying the tagline embellished by an image of joining hands. The graphics of the subjects are 3D rendered and the foreground is a composite of a cutout effect.

Visuals