JBL #Orange Squad

JBL® is the Official Lifestyle Audio Partner for The Color Run™ Presented by CIMB Bank last 2017 in Singapore

Client
Harman Singapore

Agency
cjred

Project Type
PR Campaign and Event

Role
Design Consultant

Year
2017

Synopsis

Last 2017, CIMB Bank (Sponsor) and JBL Singapore (Official audio partner) presents The Colour Run Night Singapore — the nocturnal way of experiencing your #Happiest 5K. I partnered with an events company to develop the visuals for #OrangeSquad.

The Event Kit

The media kit consists of sticker packs, finger puppets with a cute monster theme, and a personalised handwritten letter to the recipient.

Main feature to showcase the new Pulse 3 along with Key Visuals. All the Pulse 3 in display are in-sync altogether to create an experiential experience and a colourful vibe.

Big sized emoji stickers for the photo booth

Banner is attached to OrangeSquad crew

Artworks

Main Gazebo

Main feature visual of the event to showcase JBL’s Pulse 3 playing a light visualizer.

LED Backback Banners

Banners are attached to the JBL OrangeSquad crew to promote and create awareness

Emoji Banners

Aesthetic touch for the photo booth

Influencer Photos

Some of the photos (from JBL) for the event campaign.